To be honest, I usually don’t bother watching campaign videos by major surf brands.
But seeing the stack of names featured, I decided to give this one a go, and it was a pleasant surprise! Billabong did good with their latest clip, taking Creed McTaggart, Jack Freestone, Kai Hing and more to somewhere we’d rather be, and well, the Young Guns provided! (can we call them like that, since they’re now part of the Boardrider group?).
In my opinion, campaign videos can quickly become annoyingly overloaded with close up shots of boardshorts worn by ripped young men. But apart from questioning myself to if that is how the whole team rolls to their everyday surf at the start, the video features some solid surfing that is well worth 3 minutes of your precious time. Dive in!